StartupNation is one of my most favorite sites for entrepreneurship ideas and advice. From step-by-step guides for creating a business plan to 100's of self-starter business ideas the site covers a lot of ground.
Recently I received a feed from the site about doing an elevator pitch, in my mind the most important element in selling your business idea (and yourself). A quick 60-second synopsis of what, how and how much, the ability to deliver a mesmerizing and attention-grabbing pitch is an art. One I'm trying to master!
When it comes to new ideas, we're all like HR managers filtering through sheafs of resumes a day. How many sound bites and info bites do we hear in a day? An effective pitch will separate itself from the daily jargon and deliver an impacting message that will jar you from your reverie. Sort of what the business should be doing, right?
Think of the pitch as an extension of your idea. The better you can explain what you're about, the sounder your idea will seem to the person listening to it.